We launched White Hack, a new detergent product, in the highly competitive U.S. market, partnering with Stephen Baldwin as our spokesperson. The brand broke through with more than 6 million social media views, Reddit threads with over 2,000 upvotes, coverage from Bored Panda, and hundreds of social media interactions. As a D2C-only brand, White Hack delivered standout results: sessions in the Los Angeles area increased by 95%, referrer-driven sessions grew by 315%, overall online shop traffic rose by 349%, and organic sales increased by 103%.

Resq is a non-chlorine, non-bleach stain remover that is packaged in recycled plastic from Naujoji Ringuva. We came up with the brand name, created the logo and overall brand look and designed the multiple SKUs portfolio packaging.