Lithuania ranked 83rd in the 2022 World Giving Index. Before considering whether to give to others, some Lithuanians will wonder, “What’s in it for me?” If the answer is “nothing,” they will most likely not donate money to those in need. To change that, we created a campaign for the Red Cross Lithuania.
Brand:
Red Cross LithuaniaCategory:
Public Sector & Not For ProfitType of work:
Digital & Social, TV & Cinema AdvertisingYear:
2023Office:
VilniusAwards:
ADC*E Shortlist in Film & audio - TV / cinema commercialsADC*LT Bronze in Single channel social ads from non-profits
Baltic Best Bronze in TV advertising
Baltic Best Shortlist in Online video & film
Golden Drum Bronze Drum in Single channel drum: film
Kiev International Advertising Festival Silver in Health & well-being / film
Kiev International Advertising Festival Shortlist in Children: health/safety/happiness / film
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