A midsummer safety campaign we created to address the seasonal spike in road accidents in Estonia. The initiative generated over 4 million total exposures and contributed to a 61% reduction in midsummer accidents.
Category:
Public Sector & Not For ProfitType of work:
Digital & Social, Direct, Promo & Activation, TV & Cinema AdvertisingYear:
2025Office:
TallinnAwards:
Baltic Best Gold in Online video & filmBaltic Best Gold in TV advertising
Baltic Best Silver in Content marketing, branded content and branded entertainment
Baltic Best Silver in Integrated advertising
Baltic Best Silver in Social media advertising
Baltic Best Shortlist in Direct marketing offline
Epica Shortlist in Public interest - health & safety
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